Make 2012 a Happy New Year

2012 is almost here!

Planning your marketing and public relations strategy can set you up for a very happy 2012.

A successful business starts with a detailed plan - moving you from where you are now to where you want to be.

• Brainstorm what you want to accomplish for the year.
• Develop your brand and value proposition.
• Identify market trends, collaborators, and your true target audience.
• Determine where your audience is and the best way to reach them.

Your complete marketing plan should include realistic action steps, measurable goals, and a "toolbox" of strategies to build a consistent approach to increase your visibility.

Don't wait. Start planning for a happy new year here.